BlueCava provides advanced technology that enables businesses to identify and profile the devices used by their customers to increase online advertising effectiveness, reduce fraud risk, and improve customer satisfaction. With BlueCavas...
In terms of market share, BlueCava is clearly lagging behind, losing to CQ Counter in all segments.
CQ Counter has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Career & Education and 6 other categories.
BlueCava is leading in Internet & Telecom, Chats & Forums, Social Network, Email and 5 other categories.
CQ Counter is leading in most countries, including Bulgaria, Canada, Czech Republic, Israel and one other country.
BlueCava is leading in Russia and Germany.