BlueCava provides advanced technology that enables businesses to identify and profile the devices used by their customers to increase online advertising effectiveness, reduce fraud risk, and improve customer satisfaction. With BlueCavas...
In terms of market share, BlueCava is clearly lagging behind, losing to CQ Counter in all segments.
BlueCava has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Social Network, Shopping and 6 other categories.
CQ Counter is leading in Adult, People & Society, Arts & Entertainment, Career & Education and 6 other categories.
CQ Counter is leading in most countries, including Bulgaria, Australia, Israel and Spain.
BlueCava is leading in Russia, India and France.