BlueCava provides advanced technology that enables businesses to identify and profile the devices used by their customers to increase online advertising effectiveness, reduce fraud risk, and improve customer satisfaction. With BlueCavas...
In terms of market share, BlueCava is clearly lagging behind, losing to Genius in all segments.
Genius has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Computer & Electronics, Marketing & Advertising and 62 other categories.
BlueCava is leading in Chats & Forums, Social Network, Email and Web Hosting.
Genius is leading in most countries, including United States, United Kingdom, Russia, France and 23 other countries.
BlueCava hasn't got a lead over Genius in any country.