Market Share by Top Websites

2 In terms of market share, BlueCava is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.

Websites Categories

1 Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Marketing & Advertising, Health and 18 other categories.

2 BlueCava is leading in Internet & Telecom, Chats & Forums, Social Network, Email and 3 other categories.

Geography

1 Nextag ROI Optimizer is leading in most countries, including United States, Germany, France, Japan and 8 other countries.

2 BlueCava is leading in Italy and China.