Market Share by Top Websites

1 Bounce Exchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Search Marketing Analytics is clearly lagging behind, losing to Bounce Exchange in all segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Arts & Entertainment, Computer & Electronics and 60 other categories.

2 Bounce Exchange is leading in Shopping, Clothing, News & Media, Food & Drink and 50 other categories.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including Japan, Korea Republic, Taiwan, Hong Kong and 26 other countries.

2 Bounce Exchange is leading in United States, Russia, Brazil, Malaysia and 15 other countries.