Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Autos & Vehicles, Business & Industry and 75 other categories.

2 BrandReach is leading in Adult, Career & Education, Gay, Lesbian, & Bisexual, Education and 5 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 79 other countries.

2 BrandReach is leading in Saudi Arabia, Sri Lanka, Kazakhstan, Nicaragua and 6 other countries.