Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, News & Media, Arts & Entertainment and 64 other categories.

2 BrandReach is leading in Adult, People & Society, Internet & Telecom, Computer & Electronics and 16 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Germany and 88 other countries.

2 BrandReach is leading in China, Sri Lanka, Dominican Republic, French Polynesia and one other country.