Market Share by Top Websites

1 C3 Metrics is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to C3 Metrics in all segments.

Websites Categories

1 C3 Metrics has better usage coverage in more websites categories. Including Business & Industry, Travel, Shopping, Accommodation & Hotels and 60 other categories.

2 BrandReach is leading in Adult, Internet & Telecom, TV & Video, Online Marketing and 2 other categories.


1 C3 Metrics is leading in most countries, including United States, Russia, France, Canada and 19 other countries.

2 BrandReach is leading in Germany, China, Indonesia, Turkey and 17 other countries.