BrandReach is leading in Top 100K Sites and Top 1M Sites.
CONTEXTin has better usage coverage in more websites categories. Including Computer & Electronics, Games, Health, News & Media and 2 other categories.
BrandReach is leading in Adult, Arts & Entertainment, Internet & Telecom and Business & Industry.
BrandReach is leading in most countries, including United States, Germany, Russia, China and 29 other countries.
CONTEXTin is leading in South Korea and Spain.