Market Share by Top Websites

1 BrandReach is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, CONTEXTin is clearly lagging behind, losing to BrandReach in all segments.

Websites Categories

1 BrandReach has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Business & Industry and 25 other categories.

2 CONTEXTin is leading in Computer & Electronics, Software, Health, Shopping and 24 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Germany, Russia, Turkey and 38 other countries.

2 CONTEXTin is leading in Australia, Spain, Nigeria and South Africa.