Market Share by Top Websites

1 BrandReach is leading in Top 100K Sites and The Entire Web.

2 Conviva is leading in Top 10K Sites.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, TV & Video and 35 other categories.

2 BrandReach is leading in Adult, Shopping, Career & Education, Gay, Lesbian, & Bisexual and 13 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Germany, Russia, China and 37 other countries.

2 Conviva is leading in Belgium, Australia, Greece, Taiwan and 6 other countries.