Market Share by Top Websites

1 BrandReach is leading in Top 100K Sites and The Entire Web.

2 Conviva is leading in Top 10K Sites.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, TV & Video and 35 other categories.

2 BrandReach is leading in Adult, Career & Education, Gay, Lesbian, & Bisexual, Shopping and 12 other categories.

Geography

1 BrandReach is leading in most countries, including United States, Russia, Turkey, Germany and 35 other countries.

2 Conviva is leading in Spain, Belgium, Canada, Pakistan and 8 other countries.