BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DemandMedia has better usage coverage in more websites categories. Including Business & Industry, Shopping, Career & Education, Jobs & Employment and 34 other categories.
BrandReach is leading in Adult, People & Society, Gay, Lesbian, & Bisexual, Telecommunications and 3 other categories.
BrandReach is leading in most countries, including United States, Germany, China, United Kingdom and 26 other countries.
DemandMedia is leading in India, Bangladesh, Portugal, South Korea and 13 other countries.