BrandReach is leading in Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, Business & Industry, Internet & Telecom, Arts & Entertainment and one other category.
Didit is leading in Health.
BrandReach is leading in most countries, including United States, Germany, Russia, China and 26 other countries.
Didit is leading in Japan.