BrandReach is leading in Top 100K Sites and Top 1M Sites.
freeXmedia has better usage coverage in more websites categories. Including Business & Industry, Games, People & Society, Arts & Entertainment and 6 other categories.
BrandReach is leading in Adult, Internet & Telecom and Computer & Electronics.
BrandReach is leading in most countries, including United States, Russia, China, Japan and 23 other countries.
freeXmedia is leading in Germany, India and Austria.