Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Newspapers and 90 other categories.

2 BrandReach is leading in Adult and Industrial Goods & Services.

Geography

1 Insticator is leading in most countries, including United States, United Kingdom, Peru, India and 40 other countries.

2 BrandReach is leading in Germany, Norway, Japan, Israel and 8 other countries.