BrandReach is leading in Top 100K Sites and Top 1M Sites.
LinkZ has better usage coverage in more websites categories. Including News & Media, People & Society, Sports, Food & Drink and 10 other categories.
BrandReach is leading in Adult, Internet & Telecom, Business & Industry, Arts & Entertainment and 5 other categories.
BrandReach is leading in most countries, including United States, Germany, Russia, Norway and 26 other countries.
LinkZ is leading in Turkey, Azerbaijan and Serbia.