Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Home & Garden and 51 other categories.

2 BrandReach is leading in Adult, People & Society, Arts & Entertainment, Internet & Telecom and 20 other categories.


1 Mercent is leading in most countries, including United States, Canada, Australia, Israel and 61 other countries.

2 BrandReach is leading in Russia, Germany, Brazil, Turkey and 17 other countries.