Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Clothing, Business & Industry, Games and 50 other categories.

2 BrandReach is leading in Adult, People & Society, Arts & Entertainment, Internet & Telecom and 21 other categories.


1 Mercent is leading in most countries, including United States, Taiwan, Romania, Slovakia and 28 other countries.

2 BrandReach is leading in Russia, China, United Kingdom, Turkey and 26 other countries.