Market Share by Top Websites

1 Mercent is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Mercent in all segments.

Websites Categories

1 Mercent has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Business & Industry, Clothing and 77 other categories.

2 BrandReach is leading in Adult, People & Society, Internet & Telecom, Computer & Electronics and 17 other categories.


1 BrandReach is leading in most countries, including Russia, China, Germany, Brazil and 29 other countries.

2 Mercent is leading in United States, Canada, Pakistan, Mexico and 24 other countries.