Market Share by Top Websites

1 Nativo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Nativo in all segments.

Websites Categories

1 Nativo has better usage coverage in more websites categories. Including News & Media, Autos & Vehicles, Arts & Entertainment, Internet & Telecom and 102 other categories.

2 BrandReach is leading in Adult, Career & Education, Gay, Lesbian, & Bisexual, Email and 5 other categories.

Geography

1 Nativo is leading in most countries, including United States, United Kingdom, Canada, Australia and 42 other countries.

2 BrandReach is leading in Russia, China, Turkey, Netherlands and 15 other countries.