BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, People & Society, Internet & Telecom, Business & Industry and 9 other categories.
Pirchio is leading in Soccer, Sports, Technology News, News & Media and one other category.
BrandReach is leading in most countries, including United States, China, Germany, United Kingdom and 27 other countries.
Pirchio is leading in Italy, France, Spain, Viet Nam and one other country.