BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, People & Society, Arts & Entertainment, Business & Industry and 28 other categories.
Pirchio is leading in Soccer, Sports, Video Games, Sports and 7 other categories.
BrandReach is leading in most countries, including United States, Russia, Turkey, Germany and 35 other countries.
Pirchio is leading in Italy, Venezuela, Switzerland, Bolivia and one other country.