BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, Internet & Telecom, People & Society, Business & Industry and 9 other categories.
Pirchio is leading in Sports, Soccer, Games, Video Games and 2 other categories.
BrandReach is leading in most countries, including United States, Germany, China, United Kingdom and 25 other countries.
Pirchio is leading in Italy, France, Mexico, Argentina and 4 other countries.