Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Business & Industry, People & Society, Health, News & Media and 67 other categories.

2 BrandReach is leading in Adult, Internet & Telecom, Relationships & Dating, Gay, Lesbian, & Bisexual and 3 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, Mexico and 26 other countries.

2 BrandReach is leading in China, Germany, United Kingdom, Russia and 19 other countries.