1
Specific Media is leading in Top 100K Sites and Top 1M Sites.
2
In terms of market share, BrandReach is clearly lagging behind, losing to Specific Media in all segments.
1
Specific Media has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 107 other categories.
2
BrandReach is leading in Adult, Online Marketing, Gay, Lesbian and & Bisexual.
1
Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 48 other countries.
2
BrandReach is leading in China, Iran, Argentina, Hungary and 6 other countries.