BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, People & Society, Internet & Telecom, Arts & Entertainment and 10 other categories.
StackAdapt is leading in Health, Autos & Vehicles, Celebrities & Entertainment News, Motorcycles and 4 other categories.
BrandReach is leading in most countries, including United States, China, Germany, United Kingdom and 29 other countries.
StackAdapt is leading in Canada.