BrandReach is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BrandReach has better usage coverage in more websites categories. Including Adult, Internet & Telecom, People & Society, Business & Industry and 10 other categories.
StackAdapt is leading in Health, Autos & Vehicles, Travel, Tourism and 3 other categories.
BrandReach is leading in most countries, including United States, Russia, Turkey, Germany and 33 other countries.
StackAdapt is leading in Canada, Hong Kong and Egypt.