Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, News & Media, Arts & Entertainment and 100 other categories.

2 BrandReach is leading in Adult, Computer & Electronics, Gay, Lesbian, & Bisexual, Movies and 7 other categories.

Geography

1 BrandReach is leading in most countries, including Germany, Russia, Turkey, Canada and 23 other countries.

2 TripleLift is leading in United States, United Kingdom, Italy, France and 22 other countries.