Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Sports, Cooking & Recipes, Arts & Entertainment and 114 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian, & Bisexual and Search Engine.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Canada, Italy and 38 other countries.

2 BrandReach is leading in Germany, Russia, China, Indonesia and 10 other countries.