Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, BrandReach is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 85 other categories.

2 BrandReach is leading in Adult, Computer & Electronics, Software, Gay, Lesbian, & Bisexual and 9 other categories.

Geography

1 BrandReach is leading in most countries, including Germany, Russia, China, France and 25 other countries.

2 TripleLift is leading in United States, United Kingdom, Canada, Italy and 21 other countries.