Market Share by Top Websites

1 Yieldlab is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to Yieldlab in all segments.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Sports and 117 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian and & Bisexual.

Geography

1 Yieldlab is leading in most countries, including Germany, Austria, France, Switzerland and 32 other countries.

2 BrandReach is leading in United States, China, United Kingdom, Russia and 16 other countries.