In terms of market share, Branica is clearly lagging behind, losing to Lynchpin Analytics in all segments.
Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, News & Media and 70 other categories.
Lynchpin Analytics is leading in Tourism and Banking.
Branica is leading in most countries, including Mexico, United States, Argentina, Spain and 28 other countries.
Lynchpin Analytics is leading in United Kingdom.