In terms of market share, Branica is clearly lagging behind, losing to Observer in all segments.
Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, Religion & Spirituality and 68 other categories.
Observer is leading in Marketing & Advertising, Programming, Transportation & Logistics, Real Estate and 5 other categories.
Branica is leading in most countries, including Mexico, Spain, United States, Argentina and 21 other countries.
Observer is leading in United Kingdom, Russia, Germany, Ukraine and 4 other countries.