In terms of market share, Branica is clearly lagging behind, losing to Observer in all segments.
Branica has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Music & Audio, Religion & Spirituality and 68 other categories.
Observer is leading in Marketing & Advertising, Transportation & Logistics, Real Estate, Programming and 5 other categories.
Branica is leading in most countries, including Argentina, United States, Mexico, Spain and 28 other countries.
Observer is leading in Russia, Japan, Turkey, Korea Republic and 3 other countries.