BridgeTrack is leading in Top 10K Sites and Top 100K Sites.
Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, TV & Video and 31 other categories.
BridgeTrack is leading in Travel, Music & Audio, Banking, Accommodation & Hotels and 13 other categories.
Conviva is leading in most countries, including Mexico, United Kingdom, Spain, Belgium and 18 other countries.
BridgeTrack is leading in United States, Canada, France, Turkey and 3 other countries.