BridgeTrack is leading in Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Finance, Music & Audio and 30 other categories.
Hype Exchange is leading in Movies, Games, Womens Interests, Marketing & Advertising and 2 other categories.
BridgeTrack is leading in most countries, including United States, Canada, United Kingdom, France and 8 other countries.
Hype Exchange is leading in Korea Republic, Chile, Malaysia, Belize and one other country.