BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Finance, Arts & Entertainment, Travel, Music & Audio and 28 other categories.
LiftDNA is leading in Internet & Telecom, People & Society, Computer & Electronics, Software and 8 other categories.
LiftDNA is leading in most countries, including Bulgaria, China, Taiwan, India and 9 other countries.
BridgeTrack is leading in United States, Canada, Germany, France and 6 other countries.