BridgeTrack is leading in Top 100K Sites.
BridgeTrack has better usage coverage in more websites categories. Including Travel, Finance, Arts & Entertainment, Tourism and 26 other categories.
LiftDNA is leading in Internet & Telecom, People & Society, Search Engine, Social Network and 4 other categories.
LiftDNA is leading in most countries, including China, Denmark, Argentina, Japan and 8 other countries.
BridgeTrack is leading in United States, Canada, India, France and 5 other countries.