BridgeTrack is leading in Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Finance, Music & Audio and 32 other categories.
Matchbin is leading in Beauty & Fitness, Pets & Animals, Pets, Coupons and one other category.
BridgeTrack is leading in most countries, including United States, Canada, Germany, Ukraine and 8 other countries.
Matchbin is leading in Norway, South Africa, Turkey and China.