BridgeTrack is leading in Top 100K Sites and Top 1M Sites.
BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Travel, Finance, Music & Audio and 30 other categories.
Mobile Theory is leading in Health, Games and Programming.
BridgeTrack is leading in most countries, including United States, Canada, United Kingdom, France and 9 other countries.
Mobile Theory is leading in Malaysia.