Market Share by Top Websites

1 Integral Ad Science is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrightInfo is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Computer & Electronics and 113 other categories.

2 BrightInfo is leading in Marketing & Advertising, Online Marketing, Business Services, Telecommunications and 14 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, United Kingdom, Canada, France and 71 other countries.

2 BrightInfo is leading in Israel, United Arab Emirates, Iceland, Tunisia and 2 other countries.