BrightInfo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
interclick has better usage coverage in more websites categories. Including People & Society, Career & Education, Shopping, Autos & Vehicles and 37 other categories.
BrightInfo is leading in Business & Industry, Marketing & Advertising, Computer & Electronics, Internet & Telecom and 32 other categories.
BrightInfo is leading in most countries, including United States, United Kingdom, France, Israel and 23 other countries.
interclick is leading in Japan, Mexico, Poland, Turkey and 5 other countries.