Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 47 other categories.

2 BrightRoll is leading in News & Media, Finance, Food & Drink, Investing and 43 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 78 other countries.

2 Cobalt Group is leading in Canada, Australia, Puerto Rico, Saudi Arabia and one other country.