Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Cobalt Group is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 Cobalt Group has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 56 other categories.

2 BrightRoll is leading in News & Media, Finance, Investing, Health and 45 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Germany and 87 other countries.

2 Cobalt Group is leading in Pakistan, New Zealand, Bangladesh, Puerto Rico and 3 other countries.