Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, eADV is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 189 other categories.

2 eADV is leading in Lottery, Fantasy Sports, Publications, Sports and 4 other categories.

Geography

1 BrightRoll is leading in most countries, including France, United States, Mexico, Brazil and 155 other countries.

2 eADV is leading in Italy, Israel, Austria, Ireland and 3 other countries.