Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lookery is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Food & Drink, Autos & Vehicles and 76 other categories.

2 Lookery is leading in Adult, General Merchandise, Telecommunications, Graphics & Multimedia Tools and 3 other categories.


1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 69 other countries.

2 Lookery is leading in Bolivia.