Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 83 other categories.

2 Merchenta is leading in Shopping, Home & Garden, Clothing and Publications.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Russia, Poland and 98 other countries.

2 Merchenta is leading in Jersey.