Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 150 other categories.

2 Microsoft adCenter Conversion is leading in Insurance, Financial Management, Business Services, Transportation & Logistics and 26 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, France, Brazil, United Kingdom and 129 other countries.

2 Microsoft adCenter Conversion is leading in Seychelles.