Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 179 other categories.

2 Specific Media is leading in Coupons, Food & Grocery Retailers, Banking, File Sharing and 12 other categories.

Geography

1 BrightRoll is leading in most countries, including France, United States, Mexico, Brazil and 148 other countries.

2 Specific Media is leading in Denmark, Norway, Sweden, Israel and 11 other countries.