Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Religion & Spirituality and 79 other categories.

2 BrightRoll is leading in News & Media, Food & Drink, Cooking & Recipes, Autos & Vehicles and 65 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, France, United Kingdom, Russia and 95 other countries.

2 SpecificClick is leading in Norway, Denmark, Egypt, Cyprus and 6 other countries.