Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SpecificClick is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 108 other categories.

2 BrightRoll is leading in Finance, Investing, Publishing & Printing, Magazines & E-Zines and 11 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 76 other countries.

2 SpecificClick is leading in Indonesia, India, Denmark, Gibraltar and 12 other countries.