Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to DemandMedia in all segments.
DemandMedia has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Arts & Entertainment and 30 other categories.
Brilig hasn't got a lead over DemandMedia in any websites category.
DemandMedia is leading in most countries, including United States, China, Germany, Russia and 28 other countries.
Brilig is leading in Belgium.