Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Brilig is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Arts & Entertainment and 61 other categories.

2 Brilig is leading in Military & Defense, Soccer, Performing Arts, Motorsports and 4 other categories.


1 interclick is leading in most countries, including United States, Argentina, Japan, Belgium and 15 other countries.

2 Brilig is leading in Taiwan and Germany.