Market Share by Top Websites

1 interclick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Brilig is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Arts & Entertainment and 59 other categories.

2 Brilig is leading in Soccer, Performing Arts, Motorsports, Beauty & Fitness and 3 other categories.


1 interclick is leading in most countries, including United States, Indonesia, India, Canada and 9 other countries.

2 Brilig is leading in Greece and Switzerland.