Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Brilig is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Shopping, Career & Education and 55 other categories.

2 Brilig is leading in Sports, Nutrition, Cooking & Recipes, Beauty and 3 other categories.


1 interclick is leading in most countries, including United States, Korea Republic, Thailand, Brazil and 11 other countries.

2 Brilig is leading in Germany, Australia, India and United Kingdom.