Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to ReferLocal in all segments.
Brilig has better usage coverage in more websites categories. Including People & Society, News & Media, Sports, Arts & Entertainment and 18 other categories.
ReferLocal is leading in Business & Industry, Tourism, Travel, Internet & Telecom and 6 other categories.
Brilig is leading in most countries, including Cameroon, Canada, Congo, India and 2 other countries.
ReferLocal is leading in United States, Japan, Germany and China.