Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to Testnet in all segments.
Brilig has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Sports and 12 other categories.
Testnet is leading in Internet & Telecom, Business & Industry, Shopping, Automotive Industry and 3 other categories.
Brilig is leading in most countries, including United States, India, United Kingdom, Indonesia and one other country.
Testnet is leading in Belgium and Netherlands.