Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to Testnet in all segments.
Brilig has better usage coverage in more websites categories. Including Environment, Sports, Arts & Entertainment, Performing Arts and 8 other categories.
Testnet is leading in Autos & Vehicles, Pets & Animals, Business & Industry, Automotive Industry and 3 other categories.
Brilig is leading in most countries, including United States, India and Spain.
Testnet is leading in Belgium and Netherlands.