Brilig provides an open, transparent and structured environment for the listing, combination, analysis and buying or selling of audience information for online advertising targeting. Data sellers gain the ability to sell their data alone or...
In terms of market share, Brilig is clearly lagging behind, losing to Vertical Acuity in all segments.
Brilig has better usage coverage in more websites categories. Including People & Society, Environment, Autos & Vehicles, Motorsports and 6 other categories.
Vertical Acuity is leading in Arts & Entertainment, Business & Industry, TV & Video, Movies and one other category.
Brilig is leading in most countries, including United States, Philippines, Russia and Brazil.
Vertical Acuity is leading in United Kingdom and Canada.