2
In terms of market share, BTBuckets is clearly lagging behind, losing to iProspect in all segments.
1
BTBuckets has better usage coverage in more websites categories. Including News & Media.
2
iProspect is leading in Games.
1
iProspect is leading in most countries, including United States, China and Japan.
2
BTBuckets hasn't got a lead over iProspect in any country.