Market Share by Top Websites

1 Unister is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, BTBuckets is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 BTBuckets has better usage coverage in more websites categories. Including People & Society, News & Media, Business & Industry, Weather and 13 other categories.

2 Unister is leading in Travel, Tourism, Car Buying, Finance and 2 other categories.


1 BTBuckets is leading in most countries, including Argentina, Brazil, Mexico, Spain and 8 other countries.

2 Unister is leading in Germany, Austria, Switzerland, Ukraine and one other country.