Burst Media is leading in Top 100K Sites and Top 1M Sites.
Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 109 other categories.
Burst Media is leading in Sports, Fashion & Modeling, Travel, Nursery & Playroom and 62 other categories.
Lijit is leading in most countries, including France, India, Indonesia, Russia and 52 other countries.
Burst Media is leading in United States, United Kingdom, Canada, Brazil and 24 other countries.