Market Share by Top Websites

1 Specific Media is leading in Top 100K Sites.

2 In terms of market share, Burst Media is clearly lagging behind, losing to Specific Media in all segments.

Websites Categories

1 Burst Media has better usage coverage in more websites categories. Including Arts & Entertainment, Science & Education, Computers Electronics & Technology, Food & Drink and 10 other categories.

2 Specific Media is leading in Lifestyle, E-commerce & Shopping, Business & Consumer Services, Health and 4 other categories.

Geography

1 Burst Media is leading in most countries, including United States, Canada, India, Australia and 24 other countries.

2 Specific Media is leading in Spain, United Kingdom, Portugal, France and 20 other countries.