Market Share by Top Websites

1 mParticle is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Buysight is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 Buysight has better usage coverage in more websites categories. Including Travel, Accommodation & Hotels, Shopping, Business & Industry and 21 other categories.

2 mParticle is leading in Arts & Entertainment, TV & Video, Internet & Telecom, Food & Drink and 14 other categories.


1 mParticle is leading in most countries, including United States, Brazil, France, Japan and 12 other countries.

2 Buysight is leading in Canada, Germany, Chile, Croatia and 5 other countries.