Market Share by Top Websites

2 In terms of market share, Buysight is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 Buysight has better usage coverage in more websites categories. Including Lifestyle, Adult, Home & Garden and Pets & Animals.

2 TruEffect is leading in Games, Arts & Entertainment and Health.

Geography

1 TruEffect is leading in most countries, including United States, Guam, Mexico and Spain.

2 Buysight is leading in South Korea and Singapore.