Market Share by Top Websites

1 Hull is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Buzzfeed is clearly lagging behind, losing to Hull in all segments.

Websites Categories

1 Hull has better usage coverage in more websites categories. Including Business & Consumer Services, Computers Electronics & Technology, Vehicles, Lifestyle and 10 other categories.

2 Buzzfeed is leading in Arts & Entertainment, Hobbies & Leisure, Science & Education, Adult and one other category.

Geography

1 Hull is leading in most countries, including United Kingdom, United States, France, Germany and 28 other countries.

2 Buzzfeed is leading in Poland, Bahrain, South Korea, Romania and 3 other countries.