Market Share by Top Websites

1 Buzzfeed is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Swoop is leading in Top 1M Sites.

Websites Categories

1 Swoop has better usage coverage in more websites categories. Including Autos & Vehicles, Food & Drink, Cooking & Recipes, Internet & Telecom and 55 other categories.

2 Buzzfeed is leading in Arts & Entertainment, People & Society, News & Media, Music & Audio and 53 other categories.

Geography

1 Swoop is leading in most countries, including United States, United Kingdom, Canada, Viet Nam and 29 other countries.

2 Buzzfeed is leading in Brazil, Italy, Philippines, Malaysia and 21 other countries.