Market Share by Top Websites

1 Buzzfeed is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Swoop is leading in Top 1M Sites.

Websites Categories

1 Buzzfeed has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 56 other categories.

2 Swoop is leading in Food & Drink, Cooking & Recipes, Autos & Vehicles, Internet & Telecom and 35 other categories.

Geography

1 Swoop is leading in most countries, including United States, Canada, India, United Kingdom and 24 other countries.

2 Buzzfeed is leading in Spain, Germany, Philippines, Russia and 17 other countries.