Market Share by Top Websites

1 Buzzfeed is leading in Top 10K Sites and The Entire Web.

2 Swoop is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Swoop has better usage coverage in more websites categories. Including Autos & Vehicles, Food & Drink, Cooking & Recipes, Internet & Telecom and 69 other categories.

2 Buzzfeed is leading in Arts & Entertainment, People & Society, News & Media, Music & Audio and 50 other categories.


1 Swoop is leading in most countries, including United States, United Kingdom, Canada, India and 35 other countries.

2 Buzzfeed is leading in Turkey, Singapore, Norway, Czech Republic and 10 other countries.